Smart and Friendly MPEG Creation Station

Smart and Friendly

(818) 772-8001

Smart and Friendly's New $1999 MPEG Creation Station Mark II

Has More Xing, Costs Less

Next generation authoring kit features FAST's FPS/60, Xing's XingCD MPEG encoder, XIng MPEG Player, Macromedia's Director, CD-Recorder

and Incat CD-Recording software and utilities

COMDEX, LAS VEGAS, November 13, 1995-Smart and Friendly, producer of cutting-edge MPEG development tools and CD-related technology since 1982, announced at COMDEX today the next generation in its line of MPEG authoring solutions, the MPEG Creation Station Mark II. With a price of just $1999, the new bundle replaces the year-old MPEG Creation Station Deluxe, which debuted last year at $10,995. The MPEG Creation Station Mark II includes FAST Electronic's FPS/60 video capture card bundled with XingCD MPEG encoding software from Xing Technology, a Smart and Friendly

CD-R 1002 dual-speed CD-Recorder with Adaptec controller, Macromedia's Director 4.0 and Authorware Star, the Xing MPEG Player for software-only playback of MPEG audio and video, plus the following software from Incat: Easy-CD Pro 95/NT with multimedia support, Easy-CD Pro MM 3.0 for Windows 3.1, Easy-CD Pro 1.5 for Macintosh, Easy-CD Backup and CD Workshop. With the MPEG Creation Station Mark II, CD creators can turn their PCs into a tool that will enable them to develop, edit and master their own CDs without having to use an outside service for digitizing or compressing video content. "Our goal is to continually pioneer innovative solutions at compelling price points," said Perry Solomon, CEO of Smart and Friendly. "The MPEG Creation Station Mark II essentially delivers the next generation in video capture and CD-Recordable technology at one-third the price of the previous generation components. Last Fall, with the debut of the first MPEG Creation Station Deluxe at $10,995, we essentially established a whole new category of multimedia creation tools. Because of the terrific response to the product, we really opened the floodgates by dropping the price to $5,995 at Fall Comdex '94. Since then, the product has proven itself a powerful, successful tool for CD developers who want to put full screen full motion video and CD-quality audio onto CD. With MPEG-enabled PCs entering the market, we have the right choice for forward-thinking MPEG title developers who want superior performance from a refined, market-proven solution."

Full screen, full motion video can be captured in real-time with the FAST FPS/60 card, which digitizes and compresses the video using the Motion JPEG algorithm. Content can be developed and organized using Macromedia's Director and AuthorWare packages. XingCD software is used to compress the content after final editing using the MPEG-1 encoding scheme. Both audio and video are compressed (requires sound card), then interleaved to create a single audio/video file that conforms to CD-ROM data rates of 150Kbytes/second. This allows up to 74 minutes of full motion video and audio to be stored on a single CD. The Incat Easy CD Pro software is used to write the content to a compact disc in the specified format using the compact, Smart and Friendly CD-R 1002 double-speed CD-Recorder. The Xing MPEG Player allows viewing of MPEG clips in real-time without the need for special MPEG hardware.

Smart and Friendly, headquartered in Chatsworth, CA, was founded in 1982 as a specialty manufacturer of cutting-edge computer peripherals and multimedia products. With an emphasis on CD-ROM related technology, optical storage and advanced multimedia, the company's rapidly growing product line includes CD-ROM drives, CD-Recorders, CD-ROM jukeboxes, CD-ROM network towers and the industry's most progressive MPEG and Video CD development stations. Contact the company at (800) 959-7001 or (818) 772-8001, and by fax at (818) 772-2888.

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